Nintendo believes the new IP has great potential.
Mario Kart 8 had a six month campaign which began in May 2014.
"We have a substantial campaign planned for Splatoon. To give you an idea of the scale, we're matching Mario Kart 8 – that's the potential we think Splatoon has," said Nair.
"We have the utmost confidence in the potential of Splatoon. It gives retailers a fantastic art style that stands out in-store or on-screen and it also offers various up-sell opportunities with the accompanying Amiibo. It's a really interesting game for us because it allows us to expand out to a group of people who may never have...
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from VideoGamer.com - PSP Updates http://ift.tt/1GAbjp8
Tuesday, May 26, 2015
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